Copywriting for Recruiters
How to write effective job ads. Job ads that stand out because they’re more interesting to read. And job ads that are more likely to get noticed by the right people – even those passive and hard-to-find candidates.
Testimonials
Judge us by what other recruiters say
Ad engagement tripled
How does tripling your advert engagement sound? That’s what it did for me. I’ve had candidates say ‘I wasn’t really looking, but I loved how the company sounded in the ad’. We’ve made a number of direct hires this way, saving time AND money.
Attracted better candidates
This week we had an application that directly quotes my advert, citing it as the reason we caught their attention. This candidate could earn significantly more money with a more established company, but my advert convinced him to consider us anyway. Solid proof that the course has helped us attract new/better candidates.
Changed the way I look at marketing my jobs
The MD of a company that I wrote an advert for said: ‘I’d apply for that myself’. Great course. It’s changed the way I look at marketing my jobs & myself.
This course is essential
This course is essential if you work in candidate-driven sectors. Without great adverts, you can’t attract great candidates. This course will give you the tools and strategies to write compelling job adverts.
Better understanding and capabilities
Left the course with a much better understanding of the science behind a good ad, and the capabilities to write one.
About your tutors
Mitch Sullivan
Mitch started in recruitment 30 years ago. You might recognise him from LinkedIn, where he regularly shares his insights into the industry, and has tens of thousands of followers.
In 2016, he invited Jackie to join him in delivering live Copywriting for Recruiters courses up and down the UK and Ireland. Since then, they've trained hundreds of recruiters how to write better job ads.
Mitch also does personal mentoring for recruiters and trains contingency recruiters how to transfer to retained.
For more information, please see fasttrackrecruitment.com
Jackie Barrie
Jackie has worked for 30+ years as a generalist copywriter, both in-house (where she was a hiring manager) and freelance.
She has run training courses for over a decade, both online and offline.
She’s also spoken at conferences around the world, and has published books on marketing, networking, writing for the web, and icebreakers & energisers for speakers and trainers.
She has a degree in psychology and originally trained as a journalist.
For more information, please see jackiebarrie.com