I liked the way the course referenced studies and data and used stories to make the concepts more real. The tests between modules were fun and the UX was flawless. If I left it and came back the next day, I could jump back in with no problem.
How does tripling your advert engagement sound? That’s what it did for me. I’ve had candidates say ‘I wasn’t really looking, but I loved how the company sounded in the ad’.
The MD of a company that I wrote an advert for said: ‘I’d apply for that myself’. Great course. It’s changed the way I look at marketing my jobs & myself.
This course is essential if you work in candidate-driven sectors. Without great adverts, you can’t attract great candidates. This course will give you the tools and strategies to do that.
Across Talent Acquisition we spend a fortune advertising our jobs, but tend to spend far less actually upgrading and improving the content within them. So it was great to get some external support, training and perspective on our job adverts.
Mitch and Jackie’s course helped us move our job adverts from boring job descriptions to engaging, focused copy. This has had a substantially positive impact on the candidates that apply (and don’t apply) for our roles.
