Group Training
Bespoke courses for corporate recruiters, HR professionals, and groups from bigger recruitment agencies. Includes pre-recorded training, customised live training, personal feedback and individual reinforcement coaching.
How it works
PART 1: Pre-recorded training
First, trainees work through the pre-recorded part of the course here. This will take them around 3 hours.
PART 2: Assignment
They then use what they’ve learned to write a job ad and email it to us. We’ll work on their draft copy during part 3 of the course.
PART 3: Zoom training
In this live half-day Zoom course, recruiter Mitch Sullivan, copywriter Jackie Barrie (and any guest tutors we bring in) will recap the key learnings from the pre-recorded part, facilitate exercises based around attendees' own draft ads, and answer any questions.
Note that this group training has plenty of breaks and interaction, so delegates don’t spend time passively sitting in front of the screen. They actively apply the theory they learned in Part 1 to the ads they drafted in Part 2.
A maximum of 10 recruiters will be on the call, so this part is less like a training course and more like group mentoring or consultancy.
PART 4: Reinforcement coaching
Delegates can send Mitch up to two non-urgent drafts during the month after the course, and he'll work with them on a 121 basis to improve their ads. Attendees who take up this option end up with a deeper understanding of their own writing strengths and weaknesses, as well as coming away with ads they can actually use.
P.S. When restrictions allow, we deliver the entire course in person, on-site, anywhere in the UK or worldwide.
First, trainees work through the pre-recorded part of the course here. This will take them around 3 hours.
PART 2: Assignment
They then use what they’ve learned to write a job ad and email it to us. We’ll work on their draft copy during part 3 of the course.
PART 3: Zoom training
In this live half-day Zoom course, recruiter Mitch Sullivan, copywriter Jackie Barrie (and any guest tutors we bring in) will recap the key learnings from the pre-recorded part, facilitate exercises based around attendees' own draft ads, and answer any questions.
Note that this group training has plenty of breaks and interaction, so delegates don’t spend time passively sitting in front of the screen. They actively apply the theory they learned in Part 1 to the ads they drafted in Part 2.
A maximum of 10 recruiters will be on the call, so this part is less like a training course and more like group mentoring or consultancy.
PART 4: Reinforcement coaching
Delegates can send Mitch up to two non-urgent drafts during the month after the course, and he'll work with them on a 121 basis to improve their ads. Attendees who take up this option end up with a deeper understanding of their own writing strengths and weaknesses, as well as coming away with ads they can actually use.
P.S. When restrictions allow, we deliver the entire course in person, on-site, anywhere in the UK or worldwide.
Testimonials
Elevate your adverts
Across Talent Acquisition we spend a fortune advertising our jobs. But tend to spend far less actually upgrading and improving the content within them...
So it was great to get some external support, training and perspective on our job adverts through Mitch Sullivan and Jackie Barrie’s Copywriting course.
If you are looking to elevate your adverts I recommend giving them a shout.
Substantially positive impact
Mitch and Jackie’s course helped us revolutionise our job adverts from boring job descriptions to engaging, focused copy. This has had a substantially positive impact on the candidates that apply (and don’t apply) for our roles.
The course is enjoyable, interactive and thought-provoking. I ensure every new member of my team goes on the course and I’m yet to receive anything other than overwhelming feedback and vastly improved ability to write adverts.
Even after 20 years, I have learnt so much
"The pre-recorded element of the course was split up into bitesize chunks really well and the content was informative and thought-provoking. The live element has brought it all together. Even for someone who has been in recruitment over 20 years I have learnt so much from Mitch and Jackie as well as the other participants."